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Salesforce Nears Major Deal to Acquire Data Management Firm Informatica



Salesforce Inc., a leading provider of customer relationship management software, is reportedly nearing an agreement to purchase Informatica Inc., according to the Wall Street Journal. Informatica, a Redwood City-based company valued at approximately $11.4 billion, specializes in cloud data management and anticipated a 6% revenue increase to $1.7 billion for the fiscal year. The acquisition, which would be among Salesforce's largest following its $27 billion deal with Slack Technologies in 2021 and a $14 billion purchase of Tableau Software in 2019, comes as Salesforce seeks to boost sales amid reduced corporate software spending. Both companies have yet to officially comment on the potential deal.




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